Ditch Witch


  • Brand strategy & positioning
  • Naming & verbal branding
  • Identity & design
  • Digital & social media

Get Diggy With It.

Ditch Witch designs and manufactures equipment to help utilities install underground pipes, cables, gas lines, wires and fiber optics. Haley Brand was tapped to help Ditch Witch relaunch its brand and reignite sales. By drilling into the company’s core values and creating a comprehensive brand strategy, Haley helped Ditch Witch recover its leadership position and launch its new product line Рall in 90 days.


Haley Brand identified all of the company's core attributes and directed their turnaround plans through a comprehensive brand strategy program and new product launch campaign. Director of Marketing, Ditch Witch